Back in September, Google purchased Nik Software of Snapseed fame. In addition to being the team behind the iOS photo editing app that was named Apple’s 2011 iPad App of the Year, Nik Software also produces several plug-ins for professional image editing applications like Aperture, Lightroom, and Photoshop.

nikcollectionbygoogle

As of today, Nik’s plug-ins are available as a single bundle, which is priced at $ 149, a significant discount from the original $ 499 price tag. Rebranded the “Nik Collection by Google,” the bundle includes HDR Efex Pro 2, Silver Efex Pro 2, Sharpener Pro 3, Color Efex Pro 4, Viveza 2, and Dfine 2.

The collection, which is offered for all three popular photo editing platforms, includes tools for creating HDR images, reducing photo noise, producing black and white photos, and making minute color adjustments.

New users can purchase the bundle via the Nik Software website, or access a free 15-day trial. Existing Nik users will be upgraded to the entire Nik collection for free, through an email that will be sent out in the next few days.

Use coupon code DZISER to drop the price further down to $ 126.
Why does Google want to get into the selling software business?
Didn’t most everybody switch to VSCO a long time ago?
The only reasonable way to read this is that they’re killing this software, which is a shame. I’m sure they will use the technology elsewhere, but I think this spells the end of the Nik packages as we know them. I can’t see Google being in the business of maintaining and selling this software, it’s not what they do.

Too bad Adobe didn’t buy them and integrate Nik’s tools directly into Lightroom, that would have been amazing.